Who are we and what do we do with your personal data?

Benelli Armi S.p.A., Franchi Division, based in Via della Stazione 50, 61029 Urbino (PU), as data controller works to ensure the confidentiality of your personal data and guarantees them the necessary protection from any event that may put them at risk of infringement.

Benelli Armi S.p.A., thus also Franchi Division as Benelli Armi S.p.A.’s brand, implements policies and practices regarding the collection and use of personal data and the exercise of the rights that you have under the applicable legislation. Benelli Armi S.p.A. updates its policies and practices for the protection of personal data whenever this becomes necessary and in any case in the event of regulatory and organisational changes that may affect the processing of your personal data.
Benelli Armi S.p.A. has designated an internal privacy representative who you can contact at the following email address privacy@franchi.com if you have questions about the policies and practices implemented by Benelli Armi S.p.A.

How does Benelli Armi S.p.A. collect and process your data?

1) For the management of the websites belonging to the controller and to follow up on your request for information

The Data Controller collects and/or receives data about you, like: IP address, identifying personal data (like name, surname, email address) issued while browsing the www.franchi.con and/or www.benelli.it site and/or individual websites with products and promotions of Benelli Armi. They are used by the Data Controller to manage the individual websites and to follow up on your request for information. Your personal data are disclosed primarily to third parties and/or recipients whose involvement is necessary for the performance of activities related to the aforementioned purposes and also to meet certain legal obligations. Any disclosure that does not correspond to these purposes requires your prior consent.

The Data Controller does not transfer your personal data outside the European Union. Your personal data will not be disseminated or disclosed to indeterminate and non-identifiable parties, even as third parties.

2) For disclosure to third parties and recipients

The processing of your personal data takes place depending on the contract and the legal and/or regulatory obligations deriving from it. Your data will not be disclosed to third parties/recipients for their own purposes unless:

– You consent to it.
– It is necessary for the fulfilment of the obligations associated with the contract and by the laws that govern it (e.g. for the defence of your rights, for a complaint to the supervisory authorities, etc.).
– Disclosure is made to companies of the group to which Benelli Armi S.p.A. belongs for administrative purposes; companies and law firms for the protection of contractual rights and/or that deal in debt recovery; data processing and IT service companies (e.g. web hosting, data entry, management and maintenance of infrastructure and IT services, etc.).
– Disclosure is made to financial administration and public supervisory and control bodies with respect to which Benelli Armi S.p.A. must fulfil specific obligations deriving from the specific nature of the business.

The personal data that Benelli Armi S.p.A. processes for this purpose are, among others:

– IP address, personal identification data (like name, surname, email address).

3) For information security purposes

Benelli Armi S.p.A. and its suppliers (third parties and/or recipients) process your personal data, your digital data (e.g. accesses), traffic data or other data obtained for services made available through Benelli Armi S.p.A. websites to the extent strictly necessary to ensure the security and ability of a network or servers connected to it to withstand at a given level of security unforeseen events or illicit or malicious acts that compromise the availability, authenticity, integrity and confidentiality of stored or submitted personal data. For these purposes, Benelli Armi S.p.A. provides procedures for the management of data breaches in compliance with legal obligations.

4) For business promotion

The processing of your personal data takes place to offer you products and services in addition to those related to your purchase, to send you advertising material. The processing of your data (like name, surname, physical and digital address, telephone number and/or cell phone number) can be done by:

– email
– text message
– telephone contact even without an operator
– mail

The processing in question can be carried out:

1) If you give your consent for the use of your data also with regard to the methods of communication by which the processing takes place, whether traditional or automated.

2)  If you are not in the opt-out register referred to in Italian Presidential Decree no. 178/2010, for processing carried out by a contact via telephone operator.

3)  If you did not oppose processing and/or if you did not specifically and separately oppose the sending of communications through traditional and/or automatic methods.

During processing your data may be disclosed to third parties like: marketing services companies, companies that provide advice or solutions for business information, direct marketing, geomarketing, etc. These parties process your data (name, surname, physical address, email, phone number and cell phone number) for marketing purposes on behalf of the Data Controller.

5) For the disclosure of data to partners and/or the companies of the group to which Benelli Armi S.p.A. belongs for marketing activities (direct marketing, research and market surveys) autonomously carried out by them

The disclosure of your personal data (like name, surname, physical and digital address, cell phone number and/or telephone number) to Benelli Armi S.p.A.’s commercial partners (agents, companies operating in the same sector, etc.) and/or the companies of the group to which it belongs may take place for their own marketing purposes, only if you consent to such processing.

6) For profiling

Your personal data may be processed for analysis of consumption habits and choices, defining individual profiles in order to send commercial and promotional information relevant to your latest purchases and preferences.

The processing in question can be carried out:

1) If you give your consent for the use of your data also with regard to the methods of communication by which the processing takes place, whether traditional or automated.

2) If you are not in the opt-out register referred to in Italian Presidential Decree no. 178/2010, for processing carried out by a contact via telephone operator.

3) If you did not oppose processing and/or if you did not specifically and separately oppose the sending of communications through traditional and/or automatic methods.

In case of processing, your data may be disclosed to third parties like: profiling services companies, companies that provide advice or solutions for business information, direct marketing, etc. These parties process your data (name, surname, physical address, email, telephone number and cell phone number, information related to your commercial and/or work activity and/or family condition, information regarding your last purchases, etc.) for the purpose of profiling on behalf of the Controller.

What happens if you do not provide your data?

Your personal identifying data are necessary to fulfil any request you make using the “Contacts” section. If you do not provide such data then it is impossible for the Controller to respond to your request.

What happens if you do not consent to the processing of personal data for marketing purposes (direct marketing, research and market research) by Benelli Armi S.p.A. or to disclosure to third parties/recipients for marketing purposes pursued by them independently or for profiling?

Your personal data will not be processed for these purposes. This will not affect the processing of your data for the main purposes or for which you have already given your consent, if required. If you have given consent and subsequently withdraw it or chosen not to consent to processing for marketing and/or profiling purposes, your data will no longer be processed for marketing and/or profiling purposes without this having any detrimental consequences or effects for you and for the contract you signed.

How and for how long are your data stored?

The processing of your data is carried out using electronic and manual means and tools made available to parties acting under the authority of the Data Controller and specifically authorised and trained for this purpose.

Personal data are stored as needed in electronic archives protected by means of effective and adequate security measures to counter the risks of violation considered by the Data Controller. The data are kept for the time necessary to fulfil the requests for information and for the Data Controller to send communications for this exclusive purpose following your request, and in any case for a term not exceeding a maximum of 5 years, except for events that require the involvement of competent Authorities (also in collaboration with third parties/recipients that are responsible for the Data Controller’s computer security) to carry out any investigations into the causes of the event.

The personal data processed by Benelli Armi S.p.A. for marketing purposes (direct marketing, research and market surveys) will be kept for 5 years by Benelli Armi S.p.A., subject to withdrawal of the consent you have given and/or subject to your opposition to such processing.

The personal data processed by Benelli Armi S.p.A. for profiling will be kept for 2 years by Benelli Armi S.p.A., subject to withdrawal of the consent you have given and/or subject to your opposition to such processing.

What are your rights?

Without prejudice to the limits established above for the processing of your personal data, you have the right to always be in control of your data. You have the following rights with regard to your data:

– Access
– Correction
– Erasure
– Restriction of processing
– Opposition to processing
– Portability

Your rights are guaranteed without any particular obligations or procedures for their exercise, which is essentially understood to be free of charge. You have the right:

– To obtain a copy of the data you have requested access to, even in electronic format. If you need to request additional copies, the Controller can charge you a reasonable fee.
– To obtain the erasure of the data or the restriction of their processing, or even the updating and correction of your personal data, and that upon your request any data disclosed to third parties/recipients will also be updated unless there are legitimate reasons that take precedence over your request (e.g. environmental investigations and risk containment due to an emergency managed by the Controller).
– To obtain any useful communication regarding the activities carried out following the exercise of your rights, without delay and in any case within one month of your request, unless justifiably extended up to two months, which must be duly communicated to you.

For further information and in any case to submit any requests, please contact privacy@franchi.com.

Who can you submit complaints to?

Without prejudice to any other administrative or judicial proceedings, you may lodge a complaint with the competent supervisory authority, i.e. the one having jurisdiction where you reside or work in Italy or in a different Member Nation where the violation of Regulation (EU) 2016/679 occurred.